Social Flow is a service that provides tools for optimizing a business's social media outlets. The star mark was developed as a visual representation of the distribution of data over a variety of mediums. The areas where the colors intersect symbolize the various connections between each person and byte of information. As a service that aggregates data from social media, a somewhat friendly typeface had to be chosen for the logotype.

Logo

2009

Client: Reign Cloud Partners

Role: Design